Nissan Leaf warranty to now include battery capacity loss

Nissan USA announced yesterday that all existing and future Nissan Leaf’s sold in the US will have the battery covered under warranty for capacity loss for the first five years, or 60,000 miles of ownership. That is, if the battery capacity declines by over 30% (providing less than 9 out of the available 12 bars on the gauge), the battery will be fixed or replaced under warranty.  Nissan is the first electric vehicle manufacturer to offer such a warranty and could be a game changer.

Nissan Leaf owners to gain warranty coverage for battery capacity loss

Nissan Leaf owners to gain warranty coverage for battery capacity loss

The longevity of the battery contained within electric vehicles has been a concern for some consumers and could have a negative impact on purchases.  Like the batteries powering today’s smart phones and laptops, over time the capacity of the battery will decline due to the nature of the battery technology itself.  This is a common occurrence and depends on a number of factors include but not limited to type of use, extreme temperatures and the number of charge cycles.

While replacing a mobile phone or laptop battery can be expensive, it’s no where near the cost of replacing the battery powering an electric vehicle which makes up a significant amount of the cost of the vehicle itself.   By offering this warranty Nissan is differentiating itself in the electric vehicle market.

Time will tell how much impact this will have on the sales of the Leaf, which to date have not lived up to initial expectations. That being said one could argue the initial expectations for all electric vehicles sales over the short term were exaggerated to begin with.

It will also be interesting to see if any other electric vehicle manufacturer will follow Nissan’s lead and start covering battery capacity loss under the warranty of the vehicle. The Nissan announcement did not include any information on how much this new warranty coverage will cost the company.

Further details on the new Nissan warranty coverage will be communicated in the new year.

Read the original announcement

Source: Automotive News, MyNissanLEAF.com

GYMKHANA FIVE: THE MAKING OF

One of our favourite car video series is Ken Block’s Gymkhana, which shows off the driving skills of rally car driver Ken Block as he drives through a variety of on- and off-street courses.

The latest installment in the series, released back in July 2012, is Gymkhana Five which is set in San Francisco. However, it’s just this week that the making of video for Gymkhana Five was released by Ken Block and DC Shoes.

The video provides an in depth look at the video production process, from the many hours of scouting out locations, to vehicle preparations, to takes and re-takes.

The making of video runs approximately 10 minutes and is well worth checking out even if you aren’t a rally car fan.

The original Gymkhana Five video can be found below:

Memorable Car Ads & Promotions from 2012

In the spirit of end of year lists, the RedlineNorth team has compiled a few of the most memorable car ads and promotions from 2012.  With the sheer amount of car advertising out there each year it can be sometimes hard to distinguish one commercial from another. The following were selected for creativity, humour and thinking outside the box, or in the first example, thinking inside the box!

Hot Wheels Promotion

In this promotion Hot Wheels placed a life size replica of a hot wheels box around the cars of unsuspecting shoppers at a mall.  When the shoppers returned to their vehicles they found their vehicle had been turned into a Hot Wheels car. Quite a simple, yet creative way to get your product noticed. Source: Adweek, Comunicadores

Hot Wheels Promotion

Hot Wheels Promotion

Life size Hot Wheels box

Life size Hot Wheels box

Lightsaber Insurance Ad

Does your car insurance company cover damage caused by flying lifesabers? Well this insurance company in Asia does.  In this funny commercial for a free in-car camera by DBS insurance, one just never knows what can happen to your car in a parking lot when you’re not around!  The RedlineNorth team loved the concept of this ad and the CGI work.

DeLorean NYC Taxi

Okay, this doesn’t quite qualify on a 2012 list as it was created for a student advertising competition a couple of years ago, the RedlineNorth Team thought it was worth a mention.  This NYC DeLorean Taxi is alas not real, but is a pretty cool mock up nonetheless.  Take me up to 88 mph and step on it!

delorean-cab-1 delorean-cab-3 delorean-cab-4

Source: Hypervocal

Fiat 500 Abarth

Entitle Not All Bad Boys Are Created Equal this Fiat 500 Abarth commercial features Charlie Sheen tearing around a mansion in a black Fiat 500 Abarth.  The commercial shows him wearing an ankle monitor after being sentenced to house arrest.  The video has garnered over 4 million views since it launched in March of 2012 and proves Charlie’s still got it. Fiat has been creating some very creative commercials for the Abarth recently, including this one entitled the Immigrants.

The Bark Side

Shown as a teaser for a longer Volkswagen 2012 Super Bowl ad, this Volkswagen commercial shows off the lyrical talents of a group of dogs barking a recognizable tune. This ad went viral and has been viewed almost 18 million times, while the longer Super Bowl commercial has been viewed over 55 million times, proving the marketing power of anything Star Wars.

The RedlineNorth team looks forward to seeing what the advertising agencies will come up with in 2013 and we won’t have to wait that long as the 2013 Super Bowl is just around the corner.  You can bet at least one or two automakers will be launching some new commercials during the game.

2013 GMC SLT Sierra 2500HD

A relative of RedlineNorth offered to give us a sneak peak of his newly delivered GMC Sierra 2500HD truck. We thought this would be an interesting story for readers since it is quite a different focus from our usual coverage.

Model Specs: GMC 2500HD series, SLT, Crew Cab, 2WD, 6’6″ box

Uncle Don1

The owner and his wife are retired educators and use this “Grand Daddy” of trucks to haul their Jayco Eagle fifth wheel to various locations in the U.S. Sunbelt over the winter months. Based in Southwestern Ontario, Canada they plan to put lots of miles on this rig over the next few years so they decided to go all out with the available bells and whistles.

Uncle Don2

Based on the pictures it looks like their annual drive down to the sunny US is more comfortable than watching Sunday afternoon football in most people’s living rooms.

Uncle Don3

Powertrain Specs:

  • Duramax 6.6L turbo diesel engine with 397 hp at 3000 rpm and 765 lb-ft of torque at 1600 rpm (for pulling a Jayco Eagle fifth wheel trailer)
  • Engine can run on B20 fuel – 20 percent biodiesel
  • Smart exhaust brake which (when engaged) will slow the truck on downhill grades   a savings in brake pads and rotors as well as more control when towing our trailer
  • Exhaust is  connected to a special catalytic converter which reduces the oxides of nitrogen to nitrogen gas and water by using a urea based solution or Diesel Emissions Fluid (DEF)
  • Six speed Allison 1000 transmission provides tap-up/tap-down shifting, auto grade braking and a tow/haul mode
  • Eaton locking rear differential permits both rear wheels to benefit from the power transmitted through the system
  • Four wheel disc brakes with 14 inch diameters and twin piston calibers (and the usual ABS) provides more confidence while trailer hauling when emergency or even normal stopping is required.
  • Stabilitrak Electronic Stability Control which detects when a wheel is about to spin laterally and then applies the necessary brake(s) to regain control.
    • This control system provides hill hold assist as the driver’s foot moves from the brake pedal to the gas pedal.

Uncle Don5

Some of the Interior features include:

  • Front, heated, leather Captain seats with 2 position driver memory
  • On-Star communication and assistance service
  • XM Satellite Radio played through a Bose Premium sound system
  • Electric rear window defogger (very useful in a crew cab)
  • Steering wheel controls for radio, Bluetooth and cruise

Exterior features include:

*Some features are aftermarket and did not come from GMC dealer
  • Large, heated camper type mirrors with integrated turn signals and bottom-mounted convex mirrors that are great for monitoring proximity to curbs or trailer tires.
  • Extang tonneau cover to protect cargo and increase fuel economy by reducing wind drag by the tailgate.
  • Line-X coating of the truck box and side rails reduces abrasion by movement of stored items
  • Bug/stone deflector on hood
  • Luverne nerf bars
  • Wheel house linings to reduce noise
  • Cloud-Rider stone guards on all four wheels to protect the front of the trailer as well as the sheet metal of the truck

Many readers may wonder why the owner chose a two wheel drive truck over a 4×4 drive version. Well, there are a couple of reasons why they went the two wheel drive route. Firstly, a front differential adds significant weight, increases maintenance costs, and reduces trailering capacity for both ball hitch and fifth wheel hitch trailering.  Secondly, the owners rarely require the traction ability of a 4×4 wheel vehicle and they appreciate the added fuel economy from the diesel powered 2WD on their long trips to the southern US.

Payload Specifications:

  • GVWR
    4536 kg/10,000 lb
  • Payload
    1378 kg/3037 lb
  • Fifth wheel trailering
    7893 kg/17,400 lb
  • Ball hitch trailering
    5897 kg/13,000 lb

Uncle Don4

Urban Outlaw

Urban Outlaw is a portrait of Magnus Walker, the rebel Porsche customizer who turned a hobby into an obsession, and an obsession into a successful business. From a workshop in downtown Los Angeles, Magnus obsessively harvests fragments from donor 911s, grafting them onto vintage frames to create one-off automobiles with the spirit of Ferdinand Porsche but an ethos entirely his own.  Specializing in 1964-1972 models, Magnus is a genius fabricator and a real life artist of the automotive industry.

Magnus-Walker-Porsche

For any enthusiast, this is a must see video and I guarantee after watching you will be interested in Porsches if you were not interested before.

Source: Urban Outlaw, Dean’s Garage, Vimeo.com

RedlineNorth News Round Up

The key auto news highlights from the last week include Chevrolet launching their new 2013 NASCAR Sprint car and confirming they will be selling a  production version starting in August 2013. This new rear-wheel-drive model will be based on GM Australia’s Holden Commodore platform currently being used in the Camaro. Chevrolet plans to sell the Australian built SS in North America as a low-volume, high-performance sedan.

2013-NASCAR-Chevrolet-SS-002-thumb-530x352-24797

There is now another great destination for road trips as Porsche has just broken ground on its new US headquarters in Atlanta, Georgia.  The new location will include a test track and museum and will certainly become a “must see” destination for any Porsche enthusiast.  In other news, the LA Auto show opened to the public on Friday so this week should be busy as the coverage starts appearing in the mainstream press.

Taming the Tall Pines 2012 – Part 1

This past weekend, Team RedlineNorth headed to beautiful and tranquil Bancroft, Ontario, Canada to experience the sights and sounds of the annual Rally of the Tall Pines. As the official final stage in the Canadian Rally Championships, Rally of the Tall Pines is home to a very competitive atmosphere as race results are critical to winning the national championship.

Action from Rally of the Tall Pines

The Canadian Rally Championship is comprised of six events held nationwide in a season that extends from February to November. The series is presented by Subaru Canada, supported by Yokohama Tire Canada and officially sanctioned by the Canadian Association of Rallysport (CARS). The all-season motorsport sees drivers and their co-drivers take modified road cars to the limit as they achieve blistering speeds over closed-road courses that typically cover more than 150 kilometers of gravel, dirt or snow-covered roads.

Rallying is one of the most grueling and difficult of all the motorsports since it combines both driving ability and technical know how as teams must make repairs to the cars on the fly in between the various stages. To be successful, a team must have a skilled and fearless driver along with an experienced navigator who can read the maps and communicate instructions seamlessly to the driver. In addition, teams also need to have  talented mechanics and technical support staff to be able to repair the vehicles in order to continue through the multiple stages. Here is a glimpse of the action from the service area after the first stage on Saturday.

And this year did not disappoint fans once again, as it was another close race that saw Patrick Richard and Alan Ockwell’s Subaru edge out Antoine L’Estage and Nathalie Richard’s Mitsubishi for the victory. However, the championship was not on the line since Antoine L’Estage and Nathalie Richard had officially been crowned the 2012 Canadian Rally Champions with their victory at the 2012 Pacific Forest Rally in BC in mid October. Nevertheless, the event was well attended by both local and regional fans along with rally enthusiasts from all over who come to Bancroft to experience Canadian rally racing in its finest form.

Be sure to keep reading the blog as we will be publishing a follow up story soon.

See here for more information on the Rally of the Tall Pines and to check out the final results.

Source:  www.carsrally.ca

The Ups and Downs of Electric Vehicle Prices

News recently that Tesla will soon be increasing the price for their Motor Trend Car of the Year, the Model S.  No information on how much more the Model S will cost, but if you are in the market for one you may wish to lay down your cash soon before it goes up. It appears current reservation holders won’t be affected by the increase.  The price increase will also impact the options package with some features currently considered standard equipment becoming an added cost option in the future.

Tesla Model S is getting a yet to be announced price increase.

On a related note, the Nissan Leaf will be getting a price reduction along with a increase in range.  The price and range adjustments will initially be for the Japanese version of the all electric vehicle, however, the changes are expected to follow for the US version in 2013.  The new model will be able to travel up to 15% further.  The current range of the Leaf is approximately 160 kms (100 miles), but can vary depending weather conditions and use of climate control.

The Japanese version of the Nissan Leaf is getting a price decrease and range increase. Changes to the US model are expected to follow.

Rally of the Tall Pines Preview

From November 23rd-24th the annual Rally of the Tall Pines will take place in Bancroft, Ontario about 2.5 hours North East of Toronto.  The Rally of the Tall Pines is the sixth and final leg of the 2012 Canadian Rally Championship season. This year RedlineNorth will be covering the 42nd running of the rally and taking in all the twists and turns throughout the day.

Here are some pictures from past Rally of the Tall Pines.

Service Area

Rally of the Tall Pines

Rally of the Tall Pines

Toyota GT 86, Scion FR-S, Subaru BRZ

Over the past six months, there has been so much buzz from the local tuner community over the arrival of the Toyota GT 86 model here in North America.  Well, we get it since it has been a while since Toyota sold a cool and sporty coupe here.  However, has irony has it, in the US and Canada it is actually badged under Toyota’s Scion nameplate as the Scion FR-S.  Whereas, outside North America it goes by the name Toyota 86 and in Europe it is called Toyota GT 86. Developed as a joint project between Subaru and Toyota it features a 2.0 liter boxer engine, 6 speed manual or automatic transmission, rear-wheel drive and 2+2 seating.

The Subaru version is called the Subaru BRZ and mainly differs in its front end, where the grille has a hexagonal shape versus an inverted trapezoid in the Toyota and Scion. The name of the Scion model of “FR-S” refers to the following Front-engine, Rear-wheel drive and Sport. The “86” number refers to the Toyota AE86, an infamously regarded model series among car enthusiasts of rear-wheel drive sports coupes and hatchbacks. Badged and sold as the Toyota Sprinter Trueno and Toyota Corolla Levin from 1983 to 1987 these models were the last rear-wheel drive sports coupes built by Toyota until the release of the new 86.

A great deal of the hype around these new model comes from the immense global marketing push of both Toyota and Subaru and as always here at RedlineNorth we like to observe how products are marketed in different regions.  Well, take a look at this online video ad that has garnered a ton of viral traffic both good and bad – it shows one perspective of how your wife may react to you the purchase of the new Scion FR-S.  Not sure it is going to win any political correctness awards but it sure gets the message across.

We really appreciate the ad folks pushing the boundaries as it makes for great entertainment and we hope the car can live up to all this hype. Time will tell.